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Mark Goodman

Vice President

Background and Experience

Mark Goodman has a unique blend of public and private sector residential development experience having served as a Project Planner and Environmental Analyst for the County of Orange, California Planning Department, Director of Entitlements for KB Home in Anaheim, CA., Senior Policy Advisor on Regional Transportation and Affordable Housing for former Orange County Supervisor Thomas Riley, and Director of Development for Shapell Homes in Los Angeles.

After having served as Political Advisor to Public Policy decision makers, Mark became a decision-maker himself when he was elected to the Laguna Niguel, CA., City Council, and thereafter Mayor of the City.

Public Sector

Project Planner & Environmental Analyst, County of Orange Planning Dept.

Private Sector

Director of Entitlements, KB Home

Political Leadership

City Council Member & Mayor, City of Laguna Niguel

Development

Director of Development, Shapell Homes

Stakeholder Priority

Mark served two terms as Mayor and was a Board Member of the Orange County Fire Authority Board of Directors, and a Board Member of the Board of Directors of the Orange County Transportation Corridor Agencies. Mark was also the Acting Planning Director for the City of Norwalk, CA. He has served on numerous Countywide Boards and Committees involved with Regional Government and Affordable Housing.

Environmental & Regulatory Expertise

Mark has first-hand experience working with private residential subdivision projects that involved:

His public, as well as, private professional experience in residential land entitlements enables him to comfortably work with the diversity and sometimes contentious interests of private real estate developers and public regulatory agencies.

The "Entitlement Fence" Advantage

Mark's multifaceted background and abilities ensure that community goals and standards are addressed, while gaining private residential subdivision project approvals that preserve profitability and meet critical deadlines. This unique ability results in positive outcomes on every project in which he is involved.

In a nutshell — Mark knows both sides of the "Entitlement Fence."

Education

Board Memberships & Public Service